Website CSM Companies, Inc

CSM Companies, Inc, located in Madison, WI, is seeking a talented individual to join our team as a Marketing Specialist. Primary responsibilities include assisting in the development and execution of marketing plans while ensuring control of marketing results and objectives. Excellent benefits offered. CSM values their employees and strives to offer opportunities for professional growth!

Responsibilities:

  • Formulate, direct, and coordinate marketing activities and policies to promote products and services
  • Identify, develop, and evaluate marketing strategy based on knowledge of objectives, market characteristics, and cost markup factors
  • Manage marketing, advertising, and promotional activities for the company
  • Measure, enhance, and enrich the image of the company through marketing objectives
  • Prepare marketing strategies with company executives and staff

Primary Duties:

  • Oversee creation and delivery of press releases, advertisement, and other materials
  • Design print ads for publication
  • Ensure all brand messages are consistent
  • Lead all areas of content generation and production across all media platforms
  • Initiate market research and track advertising performance
  • Drive overall CRM and direct marketing
  • Present findings and suggestions to company executives
  • Planning and overseeing company marketing events such as trade shows and conferences
  • Formulate and maintain product advertising on a regular basis
  • Other duties including, but not limited to, creating presentations, generating reports, and editing

Qualifications:

  • Associate’s or Bachelor’s degree in Marketing, Communications, or related field
  • Previous experience in a sales and marketing environment
  • Must have a strong understanding of a wide range of marketing techniques
  • Excellent written and verbal communication skills
  • Ability to handle the pressure of multiple projects and deadlines
  • Ability to work well in a team environment
  • Must be proficient in the MS Office Suite and Adobe Creative Suite
  • Familiarity with various design formats and software
  • Must have creative thinking abilities and problem solving skills
Apply Now